1hr 30m
Description
Unveil the secrets of the former Heineken brewery in Amsterdam, and delve into the captivating history of the world’s beloved beer.
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Highlights
- Discover the dynamic world of Heineken, where the beer was first brewed
- Experience the brewing and bottling process on the Brew U ride
- Learn the art of pouring the perfect draft Heineken
Description
In the year 1867, a significant event unfolded for beer enthusiasts when Gerard Adriaan Heineken established a new brewery in the heart of Amsterdam. At the core of the historic brewery, an immersive journey awaits you, delving into the captivating world of Heineken beer.
Embark on a self-guided 1.5-hour tour, where you’ll be enlightened about the company’s rich heritage, the intricate beer brewing process, Heineken’s groundbreaking innovations, and the art of serving a world-renowned beer. Inside the factory, a brief presentation in English will be provided to enhance your experience.
Unravel the secrets behind the four natural ingredients that harmonize to create this exceptional beer and unveil the brand’s prestigious sponsorships with Formula 1, the UEFA Champions League, and the Rugby World Cup. As the tour reaches its conclusion, raise your glass alongside newfound friends, toasting to an unforgettable journey through the world of Heineken.